Medical Publishing Company

Technologies Used

Microsoft Dynamics 365, Power Platform tools (Power BI, PowerApps and Power Automate)

Case Study

Streamlining Sales and Data Management for a Global Medical Publishing Company

Optimizing Business Operations with Dynamics 365 and Data-Driven Solutions

A global medical publishing company headquartered in Germany partnered with us to modernize and integrate their sales processes, analytics, and operational data. By implementing Microsoft Dynamics 365 Sales and complementing it with advanced Power BI and cloud solutions, we addressed key business challenges while ensuring compliance with industry standards like GDPR.

Client’s Challenges:

Data scattered across Excel sheets
Disconnected web analytics systems
Manual ERP data imports
Time-consuming Excel-based reporting
Manual data entry and updates across departments
High freelance costs
Difficulty in finding reliable freelance resources

Our Implementation:

Deployed Microsoft Dynamics 365 Sales for over 100 users
Integrated customer and opportunity data from disparate sources
Embedded Power BI visualizations and advanced KPI Reports
Built custom features for order and contract management
Manual data entry and updates across departments
Adopted Microsoft Dataverse and cloud infrastructure
Developed PowerApps and Power Automate solutions
Enabled visitor tracking via Azure Data Store
Managed master data using Kafka and Stibo
Integrated Teams Chat and Telephony
Implemented periodic semi-automated product master loads from ERP
Replaced freelancers with a stable, long-term development team (8+ years)

Key Benefits to the Client:

Centralized and automated data flow across systems
Real-time insights and streamlined reporting via Power BI
Significant cost reduction—80–85% savings (€150–200/day vs. €1,500/day)
Seamless data compliance and security (GDPR-ready)
Stable, reliable technology support from a consistent team
Improved productivity through automation and reduced manual effort

Get started now

If you would like to work with us or simply get in touch, we look forward to hearing from you!

Europe

eQuadriga GmbH,
Molkereistr. 66,
30826 Garbsen, Deutschland.
info@equadriga.com

India

eQuadriga Software Pvt. Ltd.,
95, Bharathidasan Salai,
Cantonment, Trichy – 620 001,
Tamil Nadu, India.
+91 (0) 431 2418398
sales@equadriga.com